Choosing the right graphic design software is crucial when creating top-quality designs and images. From website design and image editing to creating illustrations and logos, the perfect software can help you achieve your graphic design goals. 

Breathtaking designs that immediately grab an audience’s attention are essential for companies of all sizes. 

Irrespective of why you need this software, choosing an excellent software for graphic design can elevate your brand. Owing to this trend, most brands use Adobe Photoshop for designing and photo editing.  

In recent years, many different visual design software applications have sprung up to cater to various preferences and needs of graphic designers. 

Professional graphic design software not only assists in putting remarkable creative talent into a tangible design but also enhances efficiency. 

 

This article reviews the 13 leading software for graphic design to help you pick the one that best suits your needs. 

Leading Software for Graphic Design 

The top graphic design software are as follows: 

1. Adobe Photoshop

Since its inception, Adobe Photoshop has been touted as the best graphic design software in the world. Photo editing is synonymous with Adobe Photoshop for graphic designers.

 

It’s a popular image editing tool among graphic designers, and it comes in a robust package that provides excellent design capabilities. 

Key Attributes

• Creative Cloud: This software partners with Adobe Creative Cloud to provide many unique features such as Content-Aware Crop, Artboards, the Design Space view, Face-Aware Liquify, a glyph panel, synced libraries, touch, stylus input support, and Cloud Documents, among others.
• Design Tools: The Adobe Photoshop software provides various design tools for web and mobile applications.
• Fully Accessible GIMP Software: You can download and install the Adobe Photoshop software for free. You should install it on a high-performance device to prevent lag and other performance-related issues.
• User Interface: Its user interface is regularly updated to make it more customizable. The Adobe Graphic design software offers various select workspace layouts such as web and graphic, 3D, motion, photography, and painting. As a graphic designer, you can also make your personalized layout of windows and panels.

User Experience

Adobe Photoshop can work offline on your browser; therefore, you can use the software to edit images quickly with a few clicks. 

 

Adobe has an intuitive interface that’s simple to use, making it an excellent choice for beginners. 

 

The software also has advanced features that allow experienced users to get the most out of it.

Product Updates

• Cloud documents upgrade means you can work on your projects without Internet connectivity.
• With its edge enhancement, you can get better detail and definition in your images, making them look more realistic.

Payment Plans

Adobe provides Photoshop at a $20.99 monthly subscription for every license. 

Advantages

• It has a slick user interface that makes it easy to use.
• The software is available on the web and mobile applications.
• It comes equipped with three-dimensional design capabilities.
• The software has a range of top-quality drawing tools and layouts. 
• It offers systemic file transfer between various programs.
• It has the Adobe Creative Cloud tool, which provides photo management and a library.
• Adobe Photoshop can edit video layers and animation.
• The software has various designs that have responsive graphics.
• You can create personalized brushes, isolate items from backgrounds, and determine the canvas’s size.

Disadvantages

• Support for vector images such as SVG files and raster is less.
• The software has many tools and features that may overwhelm a newbie.
• The software now comes with a Creative Cloud subscription. The recurrent payments are expensive, and it doesn’t provide the option to purchase a permanent license.

2. Adobe InDesign

Adobe InDesign is the perfect software for publishers who want to create functional outputs that are also running. This software’s learning curve is lower than Adobe Photoshop’s. This hassle-free software is an excellent choice for designing appealing layouts for published works. 

 

This is a must-have software for individuals in the publishing business. Adobe InDesign provides excellent features to create stunning info sheets, brochures, and magazines while converting to HTML or PDF easier. 

Main Features 

• Adjust Layout: With this feature, you only have to change the text’s template, and the design changes automatically. This is an excellent feature for infographics. 
• Ease of Use: Unlike Adobe Photoshop, this software has a low learning curve. Therefore, you can easily learn how to combine graphics and texts to get the best results, even if you are a beginner. 
• Adobe InCopy: Using this feature, you can collaborate with other team members by sharing graphics, colors, and text.
• Sensei Technology: Adobe InDesign has an artificial intelligence-powered Sensei Technology that ensures images are arranged and resized automatically. 

User Experience

This software has an interface similar to Illustrator and Adobe Photoshop; therefore, it is perfect for users familiar with Adobe products. 

 

If you work with vectors, images, and text artwork, this software will help you get the professional results you desire. 

 

Even though there’s a learning curve associated with using this software, many tutorials can help you get up to speed. 

Product Updates

• Adobe InDesign’s user interface has been updated to better correspond with upgrading other Adobe Products on high-definition displays. As a result, it’s easier to use the software on gadgets with high pixel density like Retina displays.
• With the software’s capture extension, you can quickly turn images into design components you can capture in your layouts. The capture extension allows you to capture textures, shapes, and colors from images and use them in your designs.

Payment Plans

The Adobe InDesign software goes for $20.99 per month, while Adobe Creative Cloud goes for $52.99 per month. 

Advantages

• You can anchor text frames and add tags to indices, footnotes, captions with hyperlinks, keywords, and tables of contents.
• It allows you to efficiently combine texts and graphics for easier file optimization and streamlining.
• Adobe InDesign can assist you in eliminating div tags in HTML files and trivial content grouping.
• The software supports HTML conversion, allowing website developers to export simple and clean codes to implement the web page’s layout designs. This works exceptionally well for WordPress websites. 
• Adobe InDesign is an industry benchmark for desktop publishing.
• You can instantly control its Eyedropper feature to apply size or position to another item in the document.
• With this software, you can resize several objects while simultaneously adjusting the height and width.

Disadvantages

• It’s only suitable for enterprises and is therefore not ideal for general users.
• Its user interface is not intuitive; hence, it can overwhelm newbies.
• The software’s PDF comment incorporation needs some improvement.
• It is relatively more expensive than other software of the same standard.

3. CorelDraw Graphic Design Suite

This software provides professional-level tools to create marketing materials, logos, and illustrations. It’s the perfect software for individuals who wish to make vector-based graphics. The CorelDraw Graphic Design Suite is a must-have for graphic design professionals.

 

This software comes with several pro-level tools and provides users with a highly accessible and simple interface. The CorelDraw Graphics software is a bundle of several apps that deliver robust editing features.

Main Features

• Flexible Payment: It offers three payment plans through which you can purchase the software and nominal periodic upgrades fees. CorelDraw also has an upgrade feature for existing customers.
• Content Exchange: As a registered user, you can access many high-resolution digital images and photographs through the software’s online library. You also have access to more than 1,000 fonts, over 500 interactive frames, 350 professionally created templates, more than 2,000 vehicle templates, and more than 600 bitmap fills vectors and gradients. 
• New Pointilizer: The software’s novel pointilizer provides various parameters that aren’t limited to typical dots.
• Customizable UI: It offers a UI environment you can personalize for the web app, toolboxes, window border color coordination, options for how documents open, and icon sizing. You can also tour Corel’s developer community web page to create macros that align with your workflow. 

User Experience

The software combines ideas from other vector programs to create a simple and intuitive interface. The CorelDraw Graphic Suite has many features and tools; however, it’s still user-friendly. 

 

Chances are, the features are already familiar to individuals in print-based media since the program is meant to be used with professional printing tools. 

Product Updates

• The software is equipped with asset management abilities that allow you to quickly locate, share and organize the assets you require for your designs.
• Its efficient cooperation workflow allows you to work on design concepts with other users in real-time.
• The software grants you direct access to digital fonts so you can easily add them to your designs from various sources.

Payment Plans

This software offers a 15-day trial period at no cost. The CorelDraw complete version goes for $499 with a one-month money-back guarantee. You can also pay a yearly subscription of $249, which translates to $20.75 per month. 

Advantages

• CorelDraw works seamlessly with no lag with Surface Pen.
• The software provides app-wide workflow and private performance and innovation enhancements to improve productivity.  
• It seamlessly transitions from web app to tablet mode to control touch features.
• You can choose GPU acceleration over the automatically selected CPU when working with system-intensive complex vector graphics.
• It can export 48 files, including JPG, AutoCAD, SVG, TIFF, and PNG. The software can also open 35 files, including PDF, SVG, EPS, AutoCAD, PowerPoint, and HTML. 
• The software provides better third-part PDF importation abilities and EPS and works with their GPL Ghostscript tool.

Disadvantages 

• It has too many pricing plans that can quickly become confusing.
• Unlike Adobe, it doesn’t have a mobile app.
• This software might be too complex to operate if you are a beginner.

4. Adobe Illustrator

This software is ideal for individuals who regularly work with typography, logos, page layouts, and artwork. Adobe Illustrator is the industry benchmark for vector illustrations providing all you need to create stunning designs. 

More than a graphic design tool, this software is ideal for corporate logos, page layouts, website mockups, illustrative work, and anything else needed. 

Main Features

• Highly Customizable: This software can be personalized via various preset layouts and other personalization options. You can change the position of panels on the screen by simply using the drag and drop tools. 
• In-Panel Editing: Adobe illustrator’s panel editing tool allows you to edit many artboards simultaneously, thus helping you work more efficiently. 
• Highly Compatible: The software is compatible with many gadgets with varying configurations, from Windows to Mac. 
• User Interface: The software’s interface is highly customizable and accessible. It provides a space-saving and custom viewing tool to assist you in working on any device. 

User Experience

Creating illustrations, graphics, designs, and logos is straightforward when using Adobe Illustrator. The software is simple to use, and the features are self-explanatory, making it user-friendly.  

The software also has the tools you’d expect a vector drawing application to have. Some of its features include applying strokes and gradients, adding text to your designs, and creating personalized shapes. 

Product Updates

• You can achieve a more natural look by blending products in your design.
• Map artwork onto three-dimensional projects and then paint and edit them to design distinct graphics.

Payment Plans

This software has a $20.99 monthly subscription. 

Advantages

• The software creates relatively small graphic files you can share via an email attachment.
• Rather than stored pixels, Adobe Illustrator produces graphics based on math equations to ensure sharp and crisp lines you can print in any dimension.
• Adobe Illustrator has tight integration with other products from Adobe.
• Use the Adobe font integration to choose among thousands of fonts and select the most suitable for your project. 
• You can access over 90 million templates, graphics, videos, and images from Adobe Stock.

Disadvantages

• Adobe Illustrator takes up a lot of space on your device. 
• The software has many features and a steep learning curve that can overwhelm new users. 
• Adobe Illustrator is more expensive than other vector-based graphic design software.

5. Inkscape

Inkscape is a scalable, non-proprietary graphics editing software ideal for individuals on a budget. Images on Inkscape can be as large as you require, making it the ideal software for creating high-quality designs at no cost.  

It’s a free graphic editing software capable of creating scalable designs that won’t blur or stretch during resizing. Inkscape has a user-friendly option for beginners and hobbyists who wish to learn vector-based drawing. 

Main Features

• Regular Updates: Inkscape has a strong developer community that allows it to offer new features and updates regularly. The software’s latest update has a checkerboard backdrop to scan transparency comfortably, mesh gradients, enhanced measurement tools, and spray.
• User Experience: Inkscape offers an excellent user experience for free vector drawing software. Individuals who are familiar with Adobe can operate Inkscape with ease. 
• Manual Improvement: You can make the most out of the free source code, adjust the code lines, and customize or enhance the software to suit their needs. 
• Free of Charge: Inkscape is one of the best free substitutes for Adobe Illustrator. 

User Experience

You’ll find Inkscape simple to use if you’re familiar with other vector-based drawing software. The software’s features are self-explanatory, and its user interface is straightforward. 

Using Inkscape is intuitive; you can easily create illustrations, designs, graphics, and logos on this software. 

It also has a status bar that shows details about the chosen object. These include its color, position, and size. 

Product Updates

• The software improves translations for 15 dialects to make them more accessible to a bigger audience.
• Inkscape’s bug fix version solves almost 60 issues, some of which can cause crashes.

Payment Plans

The software is non-proprietary, meaning it’s available to users for free. 

Advantages 

• The software supports various gradients and is equipped with a separate feature to design complicated combinations. 
• You can easily create separate text lines minus frames together with the paragraph type. 
• The software provides various full-featured and properly designed features to make, convert, and edit vectors.
• Inkscape comes with Bezier handles to make sure node movement is effortless.  
• You can leverage various preset filter categories to save time and effort.
• Inkscape can create and download ready-made plugins. 

Disadvantages

• Inkscape’s Mac version has errors.
• The software’s streaming text has to be converted into plain text, for example, before export.  
• Its compatibility with Adobe Illustrator isn’t bulletproof.
• The software’s processing time is slower than other vector-based drawing software.

6. Sketch

This vector-based design software is ideal for interface, app, and web design. Sketch is perfect for designing interactive archetypes for UX/UI purposes. 

Main Features

• Excellent for Web and Mobile: The software leverages snap to pixel and snaps to grid functionalities to prevent imperfect alignment, or half-pixel renders. These perfections are vital to ensure the ultimate responsive design/various screen resolutions and sizes.
• Low Cost: Sketch has an annual subscription substantially lower than other graphic design software.
• Custom Plugins: Graphic designers can locate custom plugins for particular tasks through solid community support.  
• Screen Templates: Sketch provides an artboard library template for iOS gadgets and responsive website design layouts. You just need to choose the device and artboard. 

Payment Plans

Sketch comes with an annual subscription of $108.

Advantages

• You can copy designs on bigger gadgets for team viewing to see how the design would look on a particular gadget. 
• The software facilitates easy collaboration and sharing via the cloud. So you can share the whole interface in the cloud via a straightforward file-sharing protocol. 
• The software auto-saves all the adjustments in the creation step by step to prevent any design loss. 
• You can export any group or layer as a PNG file.   
• Sketch doesn’t have a steep learning curve.
• You can leverage libraries with regular iOS, Mac, and Android icons. 

Disadvantages

• Being a novel design software, Sketch isn’t wholly polished as novel design software. Therefore, it needs many enhancements. 
• The software provides unlimited illustration abilities, which can interfere with complex illustration work. 
• Screens don’t render in high-definition while accessing images from the cloud. 
• This software is only available for Mac users.
• The software doesn’t have an automatic layout flowing option. 

 7. Affinity Designer

Affinity Designer is a capable, clean, and cheaper substitute for Adobe Illustrator. This budget-friendly Adobe alternative is also simpler and faster than Adobe Illustrator. 

Main Features

• Snapping Option: The software allows you to position and lock elements and objects based on various factors, including other object nodes, shapes, alignment guides, and grids. 
• Grid Systems: Affinity Designer has a flexible grid system that enables you to put up grids while designing isometric video game icons and graphics. This tool offers  complete control over gutters, subdivisions, spacing, and angles to help you design accurate layouts. 
• Zoom Feature: Affinity Designer has a zoom tool that can zoom up to 1,000,000 percent, enabling you to design with utmost accuracy and precision. 
• Dual Environment: Through this software, you can work in vector and pixel art environments without using any other app. 

Payment Plan

You can purchase this software at a one-time cost of $9.99 on an iPad or $54.99 on a desktop. 

Advantages

• To make striking vector illustrations, you can design accurate and streamlined curves via window and rope stabilizers. 
• You can use powerful on-screen guides to ensure designs and objects are laid out with accurate alignment and measurement.
• Affinity Designer provides a wide array of colors to intensify designs. 
• The software has a Boolean operation feature that can combine shapes and efficiently move and edit some portions.  
• The software’s iOS application is as powerful as its desktop application. 
• The software allows you to apply for your work on a single project to numerous artboards. 

Disadvantages 

• The software lacks a realistic perspective grid. 
• Affinity Designer doesn’t export documents in AI. 
• It lacks some features that are available in Adobe Illustrator.
• Affinity Designer doesn’t have a vector eraser in User Persona.  

 8. GNU Image Manipulation Program (GIMP)

This is more than just an image editor that provides numerous Photoshop tools for free. GIMP offers various high-quality functions to design artworks from scratch and fine-tune photos. 

Some graphic designers consider GIMP as the best free graphic design software. 

Main Features

• Regular Updates: GIMP’s active developer community regularly develops new features; thus, the software is updated regularly.
• Flexibility: This software allows you to personalize the user interface. It has a large community of developers that have created various outstanding plugins for added tools at no cost. Individuals conversant with coding can personalize the software to suit their needs.
• Compatibility: This photo editing software is compatible with various operating systems, including BDS, Solaris, Linux, macOS, and Windows.   
• GEGL Scripts: This is one feature that makes GIMP an open site for photo processing. 

Payment Plans

Since this software is non-proprietary, it’s a free graphic design tool. 

Advantages

• This software comes with tutorials for each feature to assist you.
• GIMP allows you to outline the drawing using tools such as an airbrush, pencil, and cloning.  
• This software has a clean and simple-to-use user interface, making it perfect for beginners. 
• GIMP’s layers tool enables you to create an image below an existing image. 
• The software is lightweight and utilizes computing resources, thus ensuring speedy performance.
• You can work on a single-window or modular interface.  

Disadvantages 

• GIMP doesn’t have a substantial developer community; therefore, updates aren’t as frequent. 
• GIMP’s adjustment layers have a non-destructive way of combining various image manipulations. 
• The software’s user interface isn’t ideal for Mac users.

9. Xara Designer Pro

This software provides advanced tools, features, and graphic design elements. Xara Designer Pro is mainly used for print and web design to create illustrations, web pages, and edit images. 

Main Features

• Drag and Drop Tool: This intuitive and time-saving feature enables you to enlarge up to 25,0000 percent and use direct action features for quicker job execution. This feature facilitates the placement of items on a page via a simple drag and drops action.
• Direct Action Feature: The direct action feature provides stable functionalities and powerful features for general use.   
• Super Fast: This software has one of the most sophisticated and fastest vector rendering engines. Therefore, it can deliver more professional and intricate graphic designs effectively. 
• Performance: This software provides quicker performance and gives graphic designers a simple way to implement creativity. Xara allows you to make multiple adjustments through unlimited undo and redo options.

Payment Plans

The Xara Designer Pro+ comes with a $16.95 monthly subscription. There’s also a Team+ plan that goes for $9.98 every month. 

Advantages

• This software provides professional editing options, including object rotation, scaling, and solid dragging.
• It supports the export and import of Adobe PSD files such as alpha channel, CMYK layer conversion, layer support, and 16-bit color. 
• Xara provides anti-aliasing that enhances on-screen image quality by streamlining the object sides by blending the sides with the backdrop.
• Xara has a zoom feature that can enlarge images by up to 2,601 percent; hence, you can edit images more efficiently.  
• The software has cloud capabilities; hence, you can update, edit, and view documents through a website browser, tablet, or computer.  
• Designer Pro supports many file formats such as PSD, TIFF, GIF, JPEG, and BMP. It also allows you to import photos in JPEG XR or RAW file formats. 
• The software can sync with Google Drive and Dropbox.

Disadvantages

• Xara Designer Pro is only available on Windows.
• Xara comes with a masking tool that’s cumbersome and difficult to comprehend.
• The software has a steep learning curve for you to use all tools efficiently. 

10. Gravit Designer

This is HTML-based graphic design software that delivers professional vector graphics. Gravit Designer is one of the best software for website, product, and graphic design. 

Main Features

• Pages: The software has a page tool which is the ideal blend of pages and artboards with its canvas settings. 
• Gravit Designer Dashboard: The software has an easy-to-navigate dashboard that allows you to switch to dark themes or tabs easily. You can also adjust the height and width of the document. 
• Portability: The software offers complete cross-site portability for Linux, Chrome, Mac, and Windows operating systems. This means you can work on any operating system efficiently. 
• Effects and tools: Gravit Designer provides various tools such as Lasso, Pen, and Bezigon. With this software, you can add various fills to an element.

 Payment Plans

There’s a free Gravit Designer version that has limited features. The software’s pro version has an annual subscription of $49.99. 

Advantages

• The software provides an implicit way to create social media posts for different sites, including Facebook and Instagram. 
• Gravit Designer provides a contemporary user interface that’s customizable, thoroughly engaging, and easy to use. 
• Gravit Designer supports various file formats for import and export. 
• The software provides natural flexibility via its desktop and web versions. 
• It provides tool and knife support for non-destructive Boolean, making it a powerful software for user interface creation. 
• The software allows you to edit scalable vector graphics.  
• Gravit Designer’s Pro plan comes with unlimited cloud storage. 
• You can easily open different documents and switch between papers on the tab.

Disadvantages

• The software lacks a real-time collaboration tool. 
• There’s limited information about Gravit Designer from official sources. 
• You need to have an active Internet connection for the fonts to work. 
• You can’t run archetypes on mobile phones to determine how they’d appear. 

11. Photoscape

This graphic design software provides indispensable tools for managing and editing image archives. Photoscape has positioned itself as free graphic design software for professionals and beginners who may not have the means to buy expensive subscriptions. 

Main Features

• Multilingual: The software comes loaded with Korean and English. Nevertheless, you can still access more than 30 languages via downloadable modules. 
• Editing Tools: The software includes numerous photo editors such as combine, print, animated GIF, screen capture, viewer, editor, batch editor, and page. Photoscape’s editing tool provides a set of unique and accurately-labeled features for newbies. 
• Design Module: The software’s photo editing and design module capabilities have many features such as brightness, resolution, backlight, gamma, size, and color adjustments. Photoscape also includes drawing, design, and text tools like filters, clone stamps, paintbrushes, and effects brushes. 
• User Interface: Photoscape has a straightforward user interface that enables you to use it effectively, even if you are a beginner.  

Payment Plans

The software is freely available to all users. 

Advantages

• The software can open RAW images. It also has a converter that easily converts RAW photos to JPEG images. 
• Photoscape has a batch editor tool that’s a boon for users who edit photos frequently. The tool allows you to rename, convert, and resize multiple images with the click of a button. 
• Photoscape has a PhotoscapeX version for Windows 10 devices; this is also available for free. 
• Photoscape has a cross-site design application that’s compatible with Windows and Mac. 
• It’s lightweight and highly responsive, and it uses computer hardware smartly. 
• The software provides integrated graphic and editing solutions. 

Disadvantage

• Photoscape doesn’t offer advanced photo editing abilities like Adobe Photoshop.
• Photoscape isn’t available on Linux.

12. Genially

This graphic design software allows you to turn your content into high-quality graphics on a blog, website, or social media platforms such as Facebook and Pinterest. 

You can share your designs on social media platforms without adding extra plugins for every page. 

Main Features

• Simple Graphics Tool: The graphics that Genially produces are simple but effective. The simple graphics tool creates excellent graphics for social media posts and businesses. 
• A Wide Array of Templates: Genially provides a broad range of templates. You can also customize the design and color. 
• Interactive Tools: Using these tools, you can create interactive quizzes, visuals, and gamification. You can also design interactive images, infographics, and presentations and turn content into a powerful and effective advertising tool. 
• Video Creation: You can create stunning video presentations using this application. 

 Payment Plans

Genially’s payment plans are as follows: 

 

• Pro: $7.49 per month (billed yearly)
• Master: $20.82 per month (billed yearly)
• Team: $79.15 per month (billed yearly)

Advantages  

• Genially has numerous templates you can choose from. Alternatively, you can create a template from scratch.
• You can create presentations to upload. 
• Genially has training material to learn how to use the software efficiently. 
• You can customize the software by adding images, videos, content, and other media. 

Disadvantages

• Since it has too many tools, the software sometimes attempts to do too much. The interface is also slightly confusing. 
• The software’s free version doesn’t allow you to import PowerPoint files from your computers. 

13. Vectr

This fantastic yet straightforward graphic design software allows you to create stunning designs and vector art, personalize projects for print and web, and edit photos. 

Vectr comes with a free Chrome plugin to improve your user experience as you create your  graphics. 

Main Features

• Suitable for Beginners: Even if you have no prior experience using graphic design software, you’ll find it easy to set up the various features for modifying photos or images and drawing vector artworks. 
• User Interface: This software is ideal for beginners and experts alike as its user interface is straightforward to navigate.
• Graphic Resizing: This software allows you to resize graphics without losing quality and clarity.

• User-Friendliness: Vectr has user-friendly and intuitive design tools with many popular effects, graphics, shapes, and fonts you can use in your documents.
• Real-Time Sharing: You can invite anyone to work on a publicly available file. 

Payment Plans

This software is freely available to all users. 

Advantages

• You can create scalable vector images without compromising on quality. 
• The software allows you to share projects online with your clients or team to work on together. 
• Vector’s free forever plan gives you access to all its tools and features.
• The software has AI photo resizing, ensuring you always get an image that’s the correct size.
• Vectr has a simple-to-use and laid-back user interface.

Disadvantage

• The software doesn’t have a desktop version, so you must use the web app. 

Benefits of Using Graphic Design Software

An excellent graphic design software assists designers in creating visually appealing images and graphics. 

Here are some of the benefits of using graphic design software.

1. Cost Efficiency 

Besides paid features that are an excellent value for money, some software has open-source codes you can use to make beautiful designs. This helps to save costs on shooting actual projects.

2. Scalability and Flexibility

Graphic design software allows you to develop visually striking graphics and images without shooting them. Additionally, you can instantly export files in various formats to facilitate seamless distribution to other advertising sites.  

3. Increased Engagement

Graphic design software facilitates the creation of top-quality visuals, enhancing brand engagement by sending messages to your audience more clearly. 

4. Branding

Graphic design software assists companies in retaining their brand positioning by embedding watermarks and logos on advertising collaterals. With graphic design software, you can save templates you can use each time to maintain design and image consistency. 

5. Human Intervention Is Minimal

Graphic design software assists users in getting the needed visuals by leveraging AI algorithms to edit videos and photos immediately with no human intervention. 

Additionally, the software enables marketers to get high-quality graphics edited within seconds, and you can instantly share the images across various sites such as websites and social media channels. 

6. Time-Saving

Using graphic design software helps to save time that you would have otherwise used to shoot videos and photos. The software also enables you to prepare bulk images for upload and distribution within minutes.

7. Personalized Branding

Graphic design software enables you to create personalized branding for marketing collaterals such as videos, infographics, and images per the brand’s needs. Personalized branding enables brands to stand out from the competition. 

How to Use Graphic Design Software 

Numerous graphic design software available on the market, and they all have unique capabilities. Nevertheless, this software is built with one goal: creating striking artworks. Thus, their primary functionalities are similar. 

Here are seven steps that’ll help you understand  how to use a graphic design software:

1. Launch the App 

For example, if you’re using Adobe Photoshop to design graphics, launch the application first, tap the “File” icon, and then click on the “New Document” tab. Then, you can manually adjust the document size or choose a template. 

2. Go to the Camera Raw-Panel

Next, you can check out what the camera raw-panel looks like in Adobe Photoshop. Click on the crop feature on the sidebar to adjust the size of your design. 

3. Workspace Outline

Clicking on this window displays the project you are working on. The window displays multiple tabs if you’re working on multiple projects simultaneously. 

4. Get to Know the Meaning of Primary Tool Icons

Before moving any further, you should familiarize yourself with the essential tools you’ll use when designing.

5. Layers, Guide, and Groups

Placing layers at the correct spot will assist you in creating visually striking designs. To make a new layer, click on the layer icon, click “New,” then “Layer.” You can also tick the box with the folded edges at the bottom right of the screen. You can also lock the layers to prevent accidental editing. 

6. Create a Wallpaper

Graphic design software has numerous tools you can leverage to transform basic images into appealing visuals that can be used as high-definition wallpapers. 

Bottom Line

Finding the perfect graphic design software that fits your needs can be overwhelming. 

It’s essential to ponder over several vital factors if you want to make the correct decision. If you’re thinking about getting a graphic design software, you should consider: 

 

• Features: Go for top-quality graphic design software such as Adobe Photoshop only if you create complex designs frequently. Otherwise, free graphic design software such as Inkscape will suffice. 
• Budget: Analyze your budget to determine if you can afford a subscription-based graphic design software. Consider the features that non-proprietary software offers and the USP feature they have. This will help you decide whether to use free or paid software. 
• Collaboration: If your work approach includes frequent cooperation, go for graphic design software with cloud capabilities for file sharing and seamless collaboration. 

These three points will help you make the right decision without much confusion.